The goal of Local SEO is to rank well in Google Maps and other similar platforms. This is critically important to getting leads locally.
From dentists to attorneys and from restaurants to plumbers, businesses all over are seeing the value of ranking in the Google Pack of local listings that show up for their most important search terms.
Google My Business, Yelp, Review sites, and other similar online properties are critically important to businesses that want attention locally.
Proximity, reputation, and other important factors that can be affected will determine success. It is a growing need and one that is increasing in importance online quickly.
- Corey Creed, owner
We can build a strategy that will increase your local presence. It may include building out your profiles. But far more important are the signals that are sent to Google. Unlike typical SEO, this goes far beyond just links and includes improving the entire reputation and entity connections your business has.
For several years, we focused on and specialized in this emerging field of local online marketing. In fact, we enjoyed working with several attorneys to increase their awareness and leads. In doing so, we not only learned how to do it ourselves but built great relationships with those we can outsource important functions to such as:
- Google My Business Optimization
- Reputation Management
- Website Structure Optimization
- Local SEO Reporting
Frequently Asked Questions
Here are some commonly asked questions about Local SEO, which is a constantly changing area of expertise.
Yes, but that will only get you so far. Google connects your GMB (Google My Business) profile with your website. Most of what causes you to rank your GMB on a Google Map or Google Map Pack on a SERP (Search Engine Results Page) is not just the GMB. It involves your website, website structure, and reputation at Google.
- Claim your listing
- Connect your website
- Optimize your website
- Build your offsite reputation
Advertising or spending money with any local service is a constant effort to monitor spending vs results. However, this is not just about ROI. Looking into the reputation of Yelp and other similar services may be in your best interests. Let's talk about it.
- Merchant Circle?
- Local Directories?
Unfortunately, this is a service that can get expensive quickly, especially for a small business. There are many moving parts and aspects that need to be proactively pushed forward at the same time. Contact us for a quote on a monthly retainer that will work for you. There is a lot we can do including:
- Reputation Management
- Local Ranking Monitoring
- (NAP) Name Address Phone listings
- Website optimization
- Entity creation with correlation and triplets